Iio Jozo Brewery's "Fujisu" Rice Vinegar
Iio Jozo Brewery’s unique range of beautifully-flavored, all-natural, umami-enriched rice vinegars has redefined rice vinegar’s role in the modern Japanese pantry, becoming a key seasoning used by cooks to create Japan’s light, yet rich tasting cuisine.
Rice vinegar is used in Japanese cooking as a workhorse to season the rice used in sushi, make pickled vegetables (even then salt is used much more often), and create the obligatory sunomono dish whose role is to feature a sour taste in a multi-course kaiseki meal. It is also given the chore of being a flavoring for foreign-inspired dishes, typically sweet-sour and salty-sour dishes.
Iio Jozo, a small, artisanal brewery in northern Kyoto prefecture, has perfected a recipe for making all-natural rice vinegars that meet Japan’s food requirements. Its rice vinegars have gentle aromas, beautiful honey, chocolate, and red wine-like colors, and an acidity that barely tastes sour. Above all, their deep, rich umami elevates their ability to contribute to Japan’s light, yet rich tasting cuisine. In recognition of the important role of Iio Jozo’s rice vinegars in the Japanese pantry, its “Fujisu Premium” rice vinegar was chosen by a panel of experts, consisting of chefs, artists, designers, and writers among others, for inclusion in “The Wonder 500,” a government-sponsored program that identifies and promotes a select group of “local products that are the pride and joy of Japan.”
Located in a one-lane village on the shore of a bay of the Sea of Japan, Iio Jozo Brewery has been making rice vinegar since 1893. It is the last artisanal maker of rice vinegar in Kyoto prefecture, and the current brewer is fifth generation Akihiro Iio, who together with 19 other employees, makes between 250,000 and 300,000 liters of vinegar a year.
The business was started by Akihiro’s grandfather Teronosuke in 1964. Concerned about the agrochemicals in the rice used in his vinegar, he began growing his own organic rice on terraced fields high in the mountains above the fishing village of Ine on the Tango Peninsula, where strong sunny days and very cool nights produce an exceptionally flavorful rice. The rice is carefully planted and harvested by hand by volunteers who come from Japan and abroad to help for four days each year in the spring and autumn. To further ensure the quality of his vinegar, Teronosuke also began making his own sake with this organic rice.
His son Hiroaki (Akihiro’s father) took these practices a step further by significantly increasing the rice content in the vinegar. He did this in two ways. He fortified Iio Jozo’s homemade sake with more rice to brew a pure, rich, full-bodied junmai sake that is characterized by a touch more acidity than other types of sake. He also developed a recipe for making rice vinegar that included equal parts of sake, water, and existing vinegar, essentially creating a double-brewed type of rice vinegar similar to the mellow, deeply flavorful, and slightly sweet double-brewed type of soy sauce called saishikomi. As a result, Iio Jozo's red label "Junmai Fujisu” rice vinegar contains the equivalent of 200 grams of rice per liter vs. 40 grams for standard, commercially-produced rice vinegar. Its blue label “Fujisu Premium" rice vinegar contains the equivalent of 320 grams of rice per liter. This significantly greater rice content gives Iio Jozo’s rice vinegar a milder flavor and more healthy nutrients than other rice vinegars. It also significantly amps up the umami in the vinegar.
When Akihiro joined the family business after graduate school, he worked alongside this father to perfect their rice vinegar. A key enhancement was tempering any sour smell. To achieve this, they developed a secret method that, in part, consists of creating a robust starter malt (koji) for their sake. The final steps include adding a unique acetobacter that has lived in the brewery for over 120 years. It forms a thin film on the top of the rice vinegar after a few days and subtly initiates the process of turning the alcohol into vinegar. The tanks are then covered with wood and straw mats to allow them to breathe and ferment naturally (without mechanical acetators) for 100 days to be further flavored by the microbes in the air and acquire their unique soft taste. Once fermentation is completed, the rice vinegar is decanted and aged: 250 days for the “Junami Fujisu”and “Fujisu Premium” rice vinegars and 10 years or more for Iio Jozo’s “Akasu Premium” red rice vinegar. To stabilize the quality of the rice vinegar yet preserve its nuanced flavor and delicacy, it is pasteurized for a brief one minute by being run through a pipe heated at a low 70 degrees Celsius.
Since taking over the family business, Akihiro’s focus has been on helping cooks better understand how to use Iio Jozo’s rice vinegars. While most cooks know how to use vinegar to add an appetizing and refreshing sour flavor and bite to foods, they often don’t understand or under-utilize its ability to season foods. Acids, in general, heighten foods’ flavor, and when used properly as a seasoning, less salt is needed to help make foods taste more like themselves. Acids can also lighten and brighten dishes by balancing and rounding out other sweet, salty, starchy, and rich ingredients, all the while going undetected in a dish.
Rice vinegar is especially good at being an acidic kakushi-aji (secret ingredient) because its neutral flavor does not skew dishes the way wine and other fruit vinegars do. This is especially true of Iio Jozo’s rice vinegars because of their soft aromas and mellow flavors. And because Iio Jozo’s rice vinegars are so rich in umami, it means that less animal fats and oils are needed to make foods rich and satisfying. One way that Akihiro demonstrates the power of Iio Jozo’s rice vinegar is by using it to season the rice that forms the bed for sushi. It lightens the starch of the rice and makes the raw seafood topping more savory and appetizing. You don’t need the salt or umami of soy sauce to finish the sushi. As Akihiro likes to point out, you don’t even need the seafood topping to feel like you’ve had a full, satisfying mouthful of food—the well-seasoned rice is enough.
The Iio Jozo Brewery has a tasting room where visitors can learn about its rice vinegars. It was recently expanded by Akihiro to host a growing number of daily visitors and groups of chefs that have come from the Culinary Institute of America and elsewhere to learn how to use Iio Jozo’s vinegars to better season food. Akihiro has also sponsored the creation of an excellent new Sicilian-Japanese restaurant called Aceto in the nearby port town of Miyazu to demonstrate first-hand how its vinegars can make foods bright, light, and rich all at the same time.
Iio Jozo makes four different types of rice vinegar that vary by mellowness, umami, and complexity of flavor due to differences in ingredients, brewing method, and aging. All are made with the best organic ingredients and Iio Jozo’s innovation and craftsmanship. While they can be used interchangeably depending on your own preferences, each is best used for certain types of food and cooking techniques as outlined below. There are two key considerations to keep in mind when using Iio Jozo’s rice vinegar to season foods. Add the rice vinegar after salt and before additions of umami. Experiment and be liberal in your usage, you’ll be surprised by how much better your cooking will be.
Iio Jozo also makes several other types of all-natural, small-batch vinegars in its house style using the best ingredients found locally and elsewhere in Japan. Two of these are delicate yet rich versions of apple vinegar (Nigori Ringosu) and fig vinegar (Ichijikusu). At Aceto, chef Yasuhige Shige uses the apple vinegar to refresh the tender white fish and seafood carpaccio he serves. The fig vinegar was initially made at the request of chef Joël Robuchon. Sweet, complex and rich, it is uniquely light-bodied for a fig vinegar, and is a wonderful substitute for balsamic vinegar to create lighter versions of classic dishes like caponata. Three other vinegars are made from uniquely Japanese ingredients—black soy beans, purple sweet potatoes, and sour ume plums—and are highlighted below.
Iio Jozo offers a variety of blended sauces using its vinegars as a base and combining them with other high quality, artisanal ingredients. They are essentially pre-mixes for special applications and include:
Sushizu—rice vinegar mixed with dashi and mirin to season sushi rice.
Ponzu—a cooking and dipping sauce made from a mixture of rice vinegar, soy sauce, yuzu and kabosu citrus juice, and dashi.
Shabu-shabu Sauce—a dipping sauce for hotpot dishes (nabe) made from rice vinegar, soy sauce, mirin, dried scallops, and konbu seaweed.
Chao-chao Sauce—a dipping sauce for dumplings and other foods made with rice vinegar, black soy bean vinegar, mirin, salt, konbu seaweed, dashi, and powdered sansho berries.
Pickurusu—a pre-mix, combining rice vinegar, raw sugar, salt, dried tomatoes, and flavorings, for making delicious pickles overnight.
The dashi used in these blended sauces is made by the venerable Uneno in Kyoto, the mirin is Fukuraijun made by Hakusen Shuzo in Gifu, the konbu is from Rishiri Island, and the soy sauce is made by Daitoku in Hyogo prefecture.
Story & Photos: Tom Schiller
Iio Jozo Brewery 飯尾醸造
373 Odashukuno, Miyazu 626-0052, Kyoto Prefecture
Tel: +81 (0772) 25 0015
Web: https://www.iio-jozo.co.jp
A shop and tasting room at the brewery are open every day from 8:30 to 17:00. Staff, including Akihiro Iio, the current president and fifth generation brewer of Iio Jozo Brewery, and his father Hiroaki, will happily conduct a sampling of its vinegars for visitors. They may also give you a tour of the brewery behind the shop. To make sure there is someone available who speaks English, it's best to email them in advance and make a reservation. The shop sells the full range of the brewery's vinegars as well as its blended sauces. Many stores in Japan sell Iio Jozo's products and you can also find them abroad, but you won't find as full a selection elsewhere.
Getting There
Miyazu is easy to get to from Kyoto. There are trains and express buses from Kyoto Station and the ride takes about 2 hours. The trains and buses also stop at Amanohashidate, in case you want to make that your base in the area. You can also go to Miyazu or Amanohashidate from Osaka via train and express bus. By train, you'll need to change at Fukuchiyama. The total ride is also about 2 hours. Iio Jozo Brewery is about ten minutes from Miyazu or Amanohashidate by car.
Miyazu & Amanohashidate
Miyazu-Amanohashidate has long been a get-away and seaside resort for the citizens of Kyoto and Osaka. While its main draw is the pine-covered sandbar known as Japan’s “Bridge to Heaven” (Amanohashidate), it's also a great place for foreign visitors to stop and catch their breath as its great food, relaxing environment, and choice of many different types of inns and small hotels make it easy to spend a couple of days there. The mountain side of the sandbar is called Kasamatsu Park and is jammed with tourists and amusements. The other side, which is where the train and bus stations from Kyoto are located and is called Amanohashidate, is charming and also relatively quiet. It's a small area centered on Chionji Temple, and has the usual kind of lively shops, tea houses, restaurants, and inns found in temple districts. From here, there is a bridge across a canal to the southern end of the sandbar, where you can take walks and bicycle rides, sit under the pine trees, and go swimming in the bay as local residents do in the morning. Near the bridge is a pier that provides boat tours of the bay and which can also take you to the fishing village of Ine on the Tango Peninsula.